????? ?? ????????????? ??????? ????? ?????? ?????? ?? ????? Black Label — ???????? LG Chocolate — ??????? LG Electronics ??????????? ?? ????????? ????? ?????? ??????? ?? ????? Black Label, ??????? ??????? LG “Shine”.
LG Shine, ??? ????? ?? ????????? ????? ????????? 18-?? ??????? 2006 ????, ????? ????????? ????????????? ?????? ?? ??????????? ????? ? ???????? ??????????? ????????? ?? ???????? ??-???????? ?? ???????? ??????, ????????? ??????? ??????????????? ? ?????????????????? ??????? ????? ??? ????????? ????????. ??????????? ? ???????????? ?????? ????????????? ? ??????????????????? ?????????????????, ??????? ???????? 2 ?????????????? ?????????? ? ??????? ??????? ????????? ?? ???????? ??????.
?????????? ??????? ????????????????? ?????? LG Shine ?????? ?? ?????? ??????????????????? ? ??????????? ????????? ‘Styled in Metal’; ??????? ? ???? ????????? ?????????? ? ?????????????? ??????????, ?? ?????????? ??????? ?? ?? ?????? ?? ????? ????????????????.
“??? ?????? ??????? ?? ????? Black Label, LG Shine ??????? ????????? ??????????? ????????????? ????????? ?????????, ???????? ???????????? ??????? ????? ???????? ? ???????????”, ??????? ? ? ???? ??? (Jae Bae), ?????????????? ???? ????????? ????????????? ??????????? ??????? ???????? Mobile Communications Company, LG Electronics. "? ?? ????? ??? ?????? ???????? ?????????? ??????????, LG Shine ???????????? ??????? ???????? ?? ???? ???????. LG Shine ????????????? ??? ???? — ?? ????????? ?? ??????????? ???????????, ?? ????????? ??????????? ???? ?? ????????? ??????????? ???????. ??? ????????? ????????????? ?????? ?? ??????????? ????? ? ?????????? ?????????? ????? ??? ????????? ???????? ??????? ???????? ?????????? ? ???????????? ? ?????. ? ?????????? ??? ???????? ?????? ?? ??????? ????? ?? ??????? ?? ?????????? ?????".
? ? ???? ?? (Chang Ma), ???? ????????? ?????? ?????????? ???????? Mobile Communications Company, LG Electronics, ?????????: “LG Shine ?? ??????? LG Chocolate. ???? ???????? ???? — ?????????????? ????????????? ???????????? ???????????? ?? ????? ????. ? ?? ????? ??? LG Chocolate ????????????? ????????? ????? ?????? ????????????, ?????? ??????? ?????? ????????????, ??? ?? ????????, ????????? ????????? LG Shine.”
???????????? ???????? ??????? Chocolate, ??????? ???????? ? ??????? ??? ??????? ?? ?????????? ????? ????? ??????? ????? ???????? ??????? ????????? ??????, ???????? ??????????? ??????????, ? LG ????????, ??? ??? ????? ?????? ????? Black Label (?????? ? ????? ???? ?? ???? ????????? ????????? ?????????) ??????????? ? ???????? LG Shine, ?????? ?????? ?? ???? ???????????? ???????.
? ????????? ?????, LG Shine ???????? ????????? ????????? ? ????????????? ???????????? ??????????? ?????. ????????? ?????????????? ????????????????? ???????, ? ????? ???? ??????? ?? ?????????? ????? ? ???? ????? ???????????? ? ?????? 2007 ????.
????????? ???????? LG Chocolate ???????? ??????? ???????? ?? ????? LG Black Label — ???????????? ??????? ?????????????? ???????, ?????????? ????????????? ? ?????, ??????? ???????????? ?????????????? ????????? ?????????. ??????? ?? ????? LG Black Label — ??????? ??????, ??? ?????? ?????? ??? ???????????? ????????. ?? ????, ??? ???????? ???? ??????????? ?????????. ????????? ????????????? ???????? ??????? ? ????????????? ??????????? ????????? ??????? ???????????? ?????????????? ? ???????????? ????????? ???????.
LG Electronics, Inc. (KSE: 06657.KS) — ??????? ????? ? ??????? ?????????? ??????? ??????????? ? ????????? ???????????????? ??????, ???? ???????? ? 1958 ????. ?????????? ???????: ? ????? -12, ? ???? -32. 27 R&D ???????????: ? 5 ??????? ???????. ? 120 ?????????????? ????????, ??????? 80 ????????, ??????? ??????????? ?? ????? ????, ???????? ????? 72000 ???????????. ????????? ???????? ???????? ?????? ?????? - ?????????????: ????????? ???????????? (Mobile Communications), ???????? ?????????? (Digital Appliance), ???????? ??????? (Digital Display) ? ???????? ?????????????? ??????? (Digital Media). LG Electronics ???????? ?????????? ? ???? ?????????????? ????????? ????????? CDMA, ??????? ?????????????, ?????????? ???????, ?????????? ??????????, DVD ??????? ? ???????? ???????????, ? ?? ?????? ?????????? ????? 34,7 ????. ???????? ??? (????????????????? ?????? — 43,4 ????. ????????).